Scams & Consumer Issues in South Dakota

By CanISueForThis Editorial Team Reviewed by Editorial Team Updated March 21, 2026

Key South Dakota Law

South Dakota Codified Laws Section 37-24-6 (South Dakota Deceptive Trade Practices and Consumer Protection Act)

South Dakota's consumer protection law prohibits deceptive acts or practices, misrepresentation, false advertising, and unconscionable conduct in connection with consumer transactions.

View official statute

Procedural Details in South Dakota

South Dakota's Deceptive Trade Practices and Consumer Protection Act (SDCL Chapter 37-24) provides primarily AG enforcement. Under SDCL Section 37-24-31, private consumers may bring lawsuits if they suffered a direct loss from a violation, but the Act grants the AG primary enforcement authority. Consumers may recover actual damages and attorney fees. The statute of limitations is four years under SDCL Section 37-24-33. The South Dakota AG may seek civil penalties up to $2,000 per violation and injunctions. South Dakota does not have comprehensive statewide residential general contractor licensing, though electricians and plumbers must be licensed through the South Dakota Department of Labor and Regulation. The SD AG actively pursues consumer fraud cases and accepts online complaints.

South Dakota Agencies & Resources

South Dakota Attorney General — Consumer Protection Division

Primary consumer protection enforcement authority in South Dakota; accepts consumer complaints.

Visit

South Dakota Department of Labor and Regulation

Licenses electricians, plumbers, and other specialty contractors in South Dakota.

Visit

Frequently Asked Questions

How do I report consumer fraud in South Dakota?

File a complaint with the South Dakota Attorney General's Consumer Protection Division at atg.sd.gov. The AG is the primary enforcement authority for consumer fraud in South Dakota.

What is the statute of limitations for South Dakota consumer fraud?

Four years from the date of the deceptive act under SDCL Section 37-24-33.

Can I file a private consumer fraud lawsuit in South Dakota?

Yes, under SDCL Section 37-24-31, if you suffered a direct loss from a violation. However, the Act emphasizes AG enforcement. Consulting a South Dakota attorney about available private remedies is advisable.

Does South Dakota require contractor licensing?

South Dakota does not have comprehensive statewide residential general contractor licensing. Specialty trades (electrical, plumbing) must be licensed. Check local municipal requirements and verify specialty trade licenses through the Department of Labor and Regulation.

Have a Specific Situation in South Dakota?

Every situation is unique. Try our educational assessment tool for guidance based on your specific circumstances.

Start Assessment More South Dakota Legal Topics